It’s hard to compete in a saturated market. When you think about going into business online you really have to be aware of the competition and plan your marketing around it. One of the things that has really helped me stand above the crowd is to pay close attention to my order fulfillment times. Poor customer service can lose you clients faster than anything and being quick and professional has served me well. I can afford to charge fair prices because my customers always know that they will be taken care of like they are my only customer. This model has also given me a lot of referral traffic, which is great.