Obviously, short selling is a trading strategy. For you to fully understand what is selling short, you need to dig deep into this terminology either in marketing books or from some friends making business in the stock market. It is therefore important to know what is selling short from an expert’s point of view. According to some marketing specialist, short selling is a trading strategy wherein you can borrow shares from their broker. This is in anticipation of that stock price dropping. It is therefore creating profit when the price of a particular stock goes down. It is actually the reverse order of buying low and selling high.